The passive investor’s guide to apartments.

Plenty of successful professionals want the income and durability of apartment real estate without becoming a landlord. Passive investing exists for exactly that person. Here is the whole picture, plainly.

The two seats: GP and LP

An operator (the general partner) finds the deal and runs it; you (a limited partner) provide capital and stay out of operations. You are buying a share of a well-run business without having to run it. What it means to invest as an LP →

Who can invest

Most private apartment deals are open to accredited investors — a definition based on income or net worth, not a velvet rope. What accredited means, and how to know if you qualify →

The trade-offs, stated honestly

Your capital is illiquid for years; you give up day-to-day control; and returns are targets, not guarantees, with real risk including loss of principal. These are features of the structure, not fine print — and a good operator names them up front.

Why the operator matters more than the deal

Because you are trusting a sponsor for years, the single most important decision is who, not which property. Spend your diligence there. How to vet an operator → · How we protect investor capital →